How LinkedIn Live enhances social relationships

The LinkedIn Live feature has been active for over a year now and already we’ve seen so many engaging and informative streams. But how will this boost your business relationships – virtual and actual? When it comes to nurturing your network, a live video can go miles. A lot of us underestimate how our natural […]

What happens next? How to effectively nurture your clients

We can chase after prospects but once spoken to them, if they are not ready to buy just yet, they can often drop off the radar and feel unloved. Back in the day we used to call it ‘plate spinning’ – book your follow ups in as CRM tasks between the time of your call […]

25 LinkedIn Stats you need to know in 2022

LinkedIn is a social networking site designed specifically for the business community. The goal of the site is to allow members to establish and document networks of people they know and trust professionally. LinkedIn was co-founded by Reid Hoffman, a former Executive Vice President in charge of business and corporate development for PayPal. The site, […]

 Top 5 reasons why great conversations convert

Welcome to our Blog post. Here you will find a little of what we are about and what we do as a company. Our main aim is to build a good  solid connection with our customer and build a good work ethic, and this in itself will  lead to a successful partnership. I’m sure we […]

The LinkedIn Algorithm Explained: What Kind of Content Works Best?

The Linkedin algorithm is a complicated beast and can be pretty confusing, but it’s worth understanding how it works in order to get the most out of your time on the platform. In this article, we’ll look at what kind of content works best and how to make use of that information. What is the […]

How to find your target audience on Linkedin: 3 common mistakes

LinkedIn is a great resource for sales and marketing professionals. Finding your target audience on LinkedIn is where most people start. In this blog post, we’ll review the three most common mistakes I see people making when trying to generate leads on LinkedIn. In today’s competitive sales and marketing world, standing out, being memorable, adding […]

Ditch the sales pitch – How to prospect for sales leads with conversations

How do you prospect for sales leads? When prospecting for sales leads, is your approach more ‘broadcast’, or ‘conversation’? Your sales approach is broadcast if you send out your value proposition via any channel to your target audience. Examples of broadcast prospecting are; Publishing LinkedIn posts about your company, and no-one comments. Sending sales pitches […]

7 Ways to Start a Conversation on LinkedIn which will convert

LinkedIn is a great way to generate new connections with businesses that might be interested in your product or service. However, we also understand that LinkedIn is full of sales messages. We believe in people not personas. Our approach is to build the connection first and when done right, relationships, leads and conversion will follow. […]

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