The Importance of Social Influence Over Social Selling

Why Social Influence is Outpacing Social Selling for B2B Success How building trust and credibility through social influence is driving B2B success The Shift from Social Selling to Social Influence Traditional sales methods are evolving. A significant shift is happening from social selling to a broader strategy of building social influence. While social selling focuses […]

The Ultimate LinkedIn Strategy: Unifying Your Team’s Voice

The ultimate strategy on Linkedin

The vast ocean of LinkedIn can sometimes make the most resonant of brand messages seem like mere ripples. 🌊  This article outlines a LinkedIn strategy that will ensure that your brand’s voice doesn’t just echo, seen by colleagues and the same crowd of connections; but resonates loudly in the direction of your target audience. The […]

When Will I See Results on my LinkedIn Profile?

We all dream of that viral posting moment – the glory when our name is finally out there on LinkedIn… Followed by the eruption of LinkedIn notifications with prospects interested in your work!  But like all great things, your LinkedIn marketing strategy will take a bit of groundwork. Pitch121 wants to offer full transparency to […]